Monday, December 03, 2007

Attack of the Killer Ads
In these trying times of increasingly polarized politics, it is important to understand the thinking of those who attempt to set voters against opponents using the dull-edged tool known as "The Attack Ad". It is also handy to know how you can use this bludgeoning form of communication in your daily life. Here, Mr. John Hodgman, the Daily Show's resident expert and little known humourist and author explains the formula and shares some examples of his own.

Listen to the ads here

This broadcast may not be recorded, published, re-broadcast, rewritten or redistributed without the expressed written consent of the National Football League.

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